Traditional cheese factory since 1914

Passion and heritage are the two drivers for the visual identity, balancing emotional black and white pictures with a rigorous layout.

The old mark side by side with the new one. The shape that encloses the logotype stems from the silhouette of a taleggio. The logo has been redesigned to be more modern but similar to the old one. Geographical origin (Valtaleggio) has been replaced by a more evocative tagline.

The image of the Taleggio DOP, an iconic product for Arrigoni, before and after the restyling.

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