New retail scenarios

The future phygital experience

Prada's virtual fashion show for the women's Spring/Summer 2021 collection, streamed live globally

The IKEA virtual store

A new virtual personal shopping service by Gucci and Piquadro

FCA and its virtual showroom during the CES show in Las Vegas

Hyperoom by Diesel, a virtual showroom for the launch of the new collection

Crosby Studios Homes, the first online furnishing and lifestyle brand

Our insights

Big Brands and DTC: what's going on?

In May 2019, our IMG report Direct to Consumer revolutionappeared, dedicated to DTC brands, native digital players who, by disintermediating the value chain, are redefining the frontiers of certain specific industries.

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CBA is an international design agency. We are a network of over 300 professionals based in 10 countries across the globe, sharing the same mindset.

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