Haute cuisine ready to eat

What happens when star chefs create their own products.

The visual identity of restaurants and products is not always consistent. Even the attention to detail is sometimes not the same: a striking example is the web address wrong on Bottura products.

The use of standard and non-designed graphics package may bring up extremely high quality products as products to tourist stall.

A consistent visual identity would help to communicate a clearer message, recognizable to all customers.

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