Compared to the range of the offer and to the typology of sales points, Iper has the most rational and best managed layouts when compared to the other main Italian competitors.
Not dedicated areas but the majority of the sales point is focused on Ready Meals. Spacious areas above the lines communicate freshness and genuineness of the offer to PL
Introdotta nel 2011, Waitrose Good to go ha 150 referenze, per ogni occasione e budget. Il tipo di imballaggio, la scelta dei prodotti e delle quantità dimostrano la chiara volontà di fare una linea take away e non solo ready meal.
The offering of ready dishes for the consumer in France is oriented mainly to the urban consumer, and especially focused on the lunch break.
The dishes proposed can be cooked at home or directly in the shop, using the available kitchen space.
Design for Future
There was a world before 21 February 2020. There has been a completely different world after that date.
Our habits have changed, the laws of the market and society have changed, the things that we buy have changed. The needs that we felt were most important also have different priorities today.
CBA and smart working: what can we learn from the emergency?
In this period of emergency in which our personal and professional habits have been revolutionised, at CBA we have been asking ourselves how to smart work effectively.
As an agency, working as a team with a collaborative approach is a fundamental part of our professional activities, and so a number of queries immediately came to mind...