Compared to the range of the offer and to the typology of sales points, Iper has the most rational and best managed layouts when compared to the other main Italian competitors.
Not dedicated areas but the majority of the sales point is focused on Ready Meals. Spacious areas above the lines communicate freshness and genuineness of the offer to PL
Introdotta nel 2011, Waitrose Good to go ha 150 referenze, per ogni occasione e budget. Il tipo di imballaggio, la scelta dei prodotti e delle quantità dimostrano la chiara volontà di fare una linea take away e non solo ready meal.
The offering of ready dishes for the consumer in France is oriented mainly to the urban consumer, and especially focused on the lunch break.
The dishes proposed can be cooked at home or directly in the shop, using the available kitchen space.
CBA and smart working: what can we learn from the emergency?
In this period of emergency in which our personal and professional habits have been revolutionised, at CBA we have been asking ourselves how to smart work effectively.
As an agency, working as a team with a collaborative approach is a fundamental part of our professional activities, and so a number of queries immediately came to mind...
2010-2019: A decade in typography
The 2010s, in addition to introducing innovations such as Instagram, smartphones and sharing economy, were the bearers of great revolutions for type design, increasingly at the center of the graphic design.
Even those who aren’t die-hard comic book lovers will be familiar with Gotham City, the imaginary city where the adventures of Batman are set. However, the artists at DC Comics didn’t start from nothing: Gotham City is the fantastical transposition of New York City. Even though it is not mentioned explicitly, the link between Batman’s hometown and the Big Apple is very close indeed.