by Giacomo Cesana
Close your eyes and think of a sporting brand.
If you thought of Nike or Adidas, you are in the majority, and this no means by chance. The sporting universe is characterised by dynamism, performance, results and improvement. All concepts which look ahead, towards the future.
Dolce&Gabbana and Pastificio Di Martino used the bright colours of mediterranean ceramics and famous Italian monuments to decorate pasta packaging, paying respect to the most iconic meal of Italian culture. After 105 year Di Martino pasta has a new dress, thanks to Dolce&Gabbana creativity. The special editions are postcards that will transform every shelf thanks to the vivid colours and textures.