on New York’s rooftops
A new Womo
Following in the footsteps of Italo Calvino, we are analysing how the values at the basis of the memos for the new millennium can be of inspiration for brands. So far, we have examined the merits of the intangible (lightness) and intuition (quickness).
Growing economies, a recognized creativity and a young and dynamic population: Brazil and South America have been identified as a beneficial area for the CBA network development who settled in this region creating a joint-venture with the Brazilian agency B+G (BmaisG).
COM. PACK has interviewed our Client Director Cristiano Mauri on how the labels are perceived from the consumers point of view. Are they really useful? Do the consumers read them? How will they evolve in the future?